Privacy Policy
Last updated: March 2026
FreshSites ("we", "us", "our") operates the website freshsites.com.au and provides website design and hosting services for Australian businesses. We are committed to protecting your personal information in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).
1. Information We Collect
Information you provide
- Contact details — name, email address, phone number
- Business information — business name, address, industry, ABN
- Website content — text, images, branding materials, and preferences you supply for your website
- Payment information — processed securely via Stripe (we do not store your card details)
Information collected automatically
- Usage data — pages visited, time on site, referring URL, browser type, device type
- IP address — for analytics, security, and fraud prevention
Information from public sources
- Google Places data — business name, address, phone number, website, Google reviews, and ratings from publicly available Google Business profiles. We use this information to build demo websites showcasing our services.
2. How We Use Your Information
We use the information we collect to:
- Build and host demo websites to showcase our services to your business
- Send outreach communications (email and SMS) about our website services
- Deliver, maintain, and improve your website once you become a client
- Process payments and manage your subscription
- Respond to enquiries and provide customer support
- Comply with legal obligations
3. Third-Party Services
We use trusted third-party services to operate our business. These providers may process your data on our behalf:
- Cloudflare — website hosting, DNS, CDN, and security
- Stripe — payment processing (PCI-DSS compliant)
- SendGrid (Twilio) — transactional and outreach email delivery
- Twilio — SMS communications
- Google — Google Places API for publicly available business information; Google Fonts for website typography
We do not sell, rent, or trade your personal information to any third party for marketing purposes.
4. Cookies
We use minimal cookies on our website:
- Essential cookies — required for basic site functionality (e.g., session management)
- Analytics cookies — to understand how visitors use our site so we can improve it
We do not use cookies for third-party advertising or cross-site tracking. You can disable cookies in your browser settings, though some site features may not work correctly.
5. Data Retention
- Client data — retained for the duration of your subscription and for 12 months after cancellation, unless you request earlier deletion
- Demo site data — demo websites built from publicly available information are temporary. Demos for businesses that do not respond to outreach are removed within 30 days
- Communication records — outreach emails and SMS logs are retained for up to 12 months for compliance purposes
- Payment records — retained as required by Australian tax law (generally 5 years)
6. Your Rights — Opting Out
You have the right to:
- Opt out of communications — reply STOP to any SMS, or click the unsubscribe link in any email. We will stop contacting you immediately
- Request access — ask us what personal information we hold about you
- Request correction — ask us to correct any inaccurate information
- Request deletion — ask us to delete your personal information and remove any demo website we have created for your business
To exercise any of these rights, contact us using the details below. We will respond within 30 days.
7. Data Security
We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, or disclosure. This includes:
- HTTPS encryption on all pages
- Secure payment processing via Stripe
- Access controls on internal systems
- Regular review of data handling practices
8. Australian Privacy Principles Compliance
We are committed to handling personal information in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth). If you believe we have breached the APPs, you may lodge a complaint with us directly. If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner (OAIC).
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.